Name: Laura Brady
Title: Owner/Head Designer
Job Responsibilities: I'm responsible for
running all aspects of my small, one person design studio. In a given day, I
can be found designing, sketching, communicating with clients and printers,
working on marketing materials, hanging out on social media, and trying not
to work into all hours of the night.
|
AS A YOUNG PROFESSIONAL, WHAT HAS BEEN THE MOST VALUABLE
PART OF GETTING INVOLVED WITH THE LANCASTER CHAMBER OF COMMERCE?
The
Lancaster Chamber has a special place in my heart, because up until last
summer, I was an employee. The organization does so much for our local business
community, and as a young professional, it's essential to get plugged in. As a
young business owner, I often use The Chamber's Membership Directory to find
local companies; attend Professional Development Friday sessions to learn more
about everything from marketing to finances; and keep up-to-date on current
advocacy issues happening at the local, state and federal level through reading
the newsletter and enews.
WHAT MOTIVATES YOU IN YOUR CAREER?
Motivation is
never lacking here at the studio. I am inspired by a deep love for what I get
to do every day. I love working with clients to create brands that tell their
story; dreaming up wedding invitations for couples all across the U.S.; and
designing business collateral that carries an important message in a creative
way. Being the only person who is responsible for my studio's success is also
extremely motivating.
NAME AN IMPORTANT ASPECT OF YOUR SERVICE TO YOUR CLIENTS.
One
of the unique aspects of my studio, is that the companies I work with aren't
just clients, but friends. By taking a real interest in a client's business and
their goals, I am able to learn their story and create art that shares that
story with others. For me, graphic design has never been about just making
something pretty, but it's about communicating in a thoughtful, organized and
beautiful way.
|
 |
| On their wedding day |
